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Last Thursday (August, 18th), Cepea researchers Letícia Julião and Larissa Pagliuca and market analists Ana Clara Rocha and Mariana Santos Camargo attended PMA Fresh Connections Brazil. This year, the event provided lectures about fruit and vegetables marketing and consumers choice trends, packages that extend the shelf life of products, retail demands on pesticides and Brazilian programs of residue analysis, and Big Data use from production to comercialization including on-line sales.
Also during the event, the Hortifruti/Cepea team met some colaborators and made new contacts.
The PMA Fresh Connections is very important for fruit and vegetables sector because congregates producers, buyers, sellers and researchers, while bringing news and providing discussion on relevant subjects.
To know more about PMA, you can access http://www.pma.com
Source: Hortifruti/Cepea
